All successful campaigns share some basic elements that help you win, but if you are running a bilingual campaign, there are important steps to take to help you engage Spanish-speakers more effectively. In this interview, Adria Marquez of 270 Strategies talks about planning bilingual campaigns – the topic of her upcoming Netroots Nation training with Luis Avila.
We all campaign on the basis of theories about how change will happen, whether these are explicit or just our standard operating assumptions. In this interview we talk with May Miller-Dawkins of Corelab about developing effective theories of change – the topic of her upcoming training at Netroots Nation 2014.
We all want to work strategically, but we don’t end up doing it most of the time. There’s one thing I’ve come to realize: Making time for strategy is hard, but totally worth it. Here are four reasons you should make time for strategy. Keep these in mind when making time gets tough.
We launched New Media Mentors in 2011. Here are some lessons learned about what it takes to win online.
Well, it’s a new year! Yes, it’s an opportunity to finally get those abs you’ve always wanted, but it’s also an opportunity to become a stronger online organizer and create more change than ever before. Check out this post for great resources for some of the most needed resolutions.
For most advocacy organizations, the easiest way to build an email list is by running a popular petition campaign. Most of the time these are rapid response campaigns that involve jumping on the news or a hot topic.
Is your organization setup to take advantage of these kinds of opportunities? This post guides you through the process of developing a rapid response action plan.
