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5 Things to Try in 2013 to Boost Online Performance

Happy 2013! It’s a new year and the possibilities for effective online organizing are endless. In the spirit of new beginnings, resolutions, and all of that, here are 5 things you should consider trying this year to boost your online organizing work.

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New Media Mentors take-away: Being realistic about resources is critical

This week I’m sharing two of my biggest take-aways from the third cohort of New Media Mentors—a program designed to help nonprofits make their online organizing work more strategic, effective and efficient.

Today’s post gets at how organizations manage online work internally: To maximize effectiveness, being realistic about resources is critical.

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New Media Mentors take-away: Executive involvement makes a huge difference

It’s hard to believe, but we just wrapped up the third cohort of the New Media Mentors program! We’ve worked with a total of ten organizations now and with every new cohort we learn more about how to create change within an organization.

This week I’m sharing two of my biggest take-aways from cohort three. First up is a big one: When creating internal change, executive involvement makes a huge difference.

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4 quick tips for growing your email list

One of the easiest ways to grow your email list is also one of the most commonly overlooked—tightening up the signups on your website. It may not sound sexy, but it works! Here are four tips for making the most out of the work you’re already doing on your website.

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Steal this idea: Using #Hashtags

Twitter hashtags are a great way to join a conversation. Here’s how to find ones best suited for your campaign or organization.

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The theory behind the theory of change

The difference between effective campaigns and ineffective ones has little to do with budget, tools employed or staff size. It has everything to do with your ability to develop a solid theory of change. If you’re in the nonprofit world, you may have heard that phrase thrown around. But you may not realize that the […]

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