Ever wonder why certain ads, mailers and other creative designs attract you more than others? It’s a question that designers ask themselves every day. In this interview with Candice Dayoan of 50+1 Strategies, she shares some of her thoughts on photo-based design – the topic of her upcoming Netroots Nation training.
All successful campaigns share some basic elements that help you win, but if you are running a bilingual campaign, there are important steps to take to help you engage Spanish-speakers more effectively. In this interview, Adria Marquez of 270 Strategies talks about planning bilingual campaigns – the topic of her upcoming Netroots Nation training with Luis Avila.
In this interview with Rohan Porteous of Agency we talk about how to develop good creative content – the topic of his upcoming Netroots Nation training.
Email remains the medium of choice for digital organizers to communicate with their list. In this interview, Brian O’Grady of Trilogy discusses how to use inexpensive Facebook ads to boost fundraising campaigns – the topic of his upcoming Netroots Nation training with Kirin Jessel.
Email programs often have conflicting priorities: budgets need to be met, activists are waiting to be engaged and you have to keep working to meet your organization’s mission goals. In this interview, Allyson Goldsmith and Colleen Hutchings talk about how to balance these priorities as part of a successful email program – the topic of their upcoming Netroots Nation training.
