If you work in the social change space, you’ve almost certainly heard of the Ladder of Engagement. This post walks you through the process of creating a Ladder of Engagement snapshot – essentially a report that shows where your supporters fall on the ladder right now.
I just wanted to write a quick post to let our loyal readers know that I’ll be on maternity leave starting tomorrow. While I’m caring for my own little activist-in-training, Liza Pike and Mary Rickles will be taking good care of this blog, so please keep reading!
Have you ever attended a totally inspiring and energizing training, webinar, or conference, only to return to “business as usual” once you get back to your desk? If so, you’re not alone!
This post features a few tips for getting the most out of trainings, conferences and webinars, using a learning-by-doing mentality.
Netroots Nation 2013 offered 38 incredible training sessions led by leaders in the field. If you weren’t able to attend the convention, don’t despair! Leading up to the event we interviewed 20 trainers about their sessions and captured nuggets of wisdom from each. This post includes links to all of the interviews.
Every email list is different, so how do you know what to say? What messaging will motivate your supporters the most? What subject lines will grab their attention? Which email layout will get them to click through?
As we gear up for Netroots Nation 2013, we’re taking a closer look at some of the convention’s hottest training sessions. Today’s post focuses on a session designed to teach attendees the basics of email testing including what defines effective testing, what tools they need to get started, testing best practices, how to determine if a test was statistically significant and how to use testing results to develop best practices.
When you watch that six-minute silent montage at the beginning of Pixar’s UP, you probably start sobbing like a small child. But why? Great storytellers know how to build empathy between a character and an audience, and they know how to do it quickly.
As we gear up for Netroots Nation 2013, we’re taking a closer look at some of the convention’s hottest training sessions. Today’s post focuses on a session that will break down storytelling techniques used by screenwriters and teach attendees how to apply that same technique for more effective organizing, from email to fundraising to video.
