Winning the Internet

Experts speak: Testing tips from an internet insider

Expert and practitioner of analytics and testing, Jim Pugh, shares his insights and knowledge in our latest interview from the field. This is great advice – not to be missed!

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What’s it cost? Facebook ads

We’ve been digging into some of the most common new media marketing tools and special projects and breaking down the costs for each. Our hope is that these posts will make your life a little easier when you’re working on your budget, or thinking about trying something new.

Today we’re talking about Facebook ads – those simple image and text ads that appear on the right side of Facebook.

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What’s It Cost? Infographics

When it comes to producing inforgraphics, you may be surprised to learn how much they really cost.

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What’s it cost? Facebook promoted posts

Has you been wanting to experiment with new online tools for your nonprofit organization, but aren’t sure what kind of budget you need? To help you out, we’ll be breaking down the costs of some of the most popular marketing tools and special projects over the next few weeks.

First up is Facebook advertising and today we’re going to look at promoted posts.

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Experts Speak: Tumblr.

We posted a few weeks ago on the demographics of Tumblr– the micro blogging site with 60 million “very engaged” users. But, while the numbers and demographics are intriguing, measuring exact results can be slightly elusive with this social platform. Check out ur interview with digital strategist of the Sunlight Foundation, Scott Stadum to find out what really goes on there.

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Steal this idea: Maximize your tweets

Are you getting the most you possibly can out of every tweet?

Fusework Studios recently released this infographic that breaks down some of the best tips for making the most of your tweets. Great stuff like best day/time to post, words to use to maximize retweets, etc.

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