Winning the Internet

5 Things to Try in 2013 to Boost Online Performance

Happy 2013! It’s a new year and the possibilities for effective online organizing are endless. In the spirit of new beginnings, resolutions, and all of that, here are 5 things you should consider trying this year to boost your online organizing work.

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Making Posting to Drupal as Easy as Facebook

Drupal 8, the next version of the content management system Drupal, is projected for release sometime after Fall 2013. From all appearances it will be a quantum leap among content management systems and web-application frameworks. Two of the most anticipated changes are a simplified interface for content modification, and improved mobile compatibility.

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Driving engagement on Facebook

NPR recently conducted a pretty interesting experiment. They looked at what kinds of local news stories drive the most engagement (likes, shares and comments) on Facebook. They took a closer look at the most popular stories and found that they fit into nine categories.

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New Media Mentors take-away: Being realistic about resources is critical

This week I’m sharing two of my biggest take-aways from the third cohort of New Media Mentors—a program designed to help nonprofits make their online organizing work more strategic, effective and efficient.

Today’s post gets at how organizations manage online work internally: To maximize effectiveness, being realistic about resources is critical.

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New Media Mentors take-away: Executive involvement makes a huge difference

It’s hard to believe, but we just wrapped up the third cohort of the New Media Mentors program! We’ve worked with a total of ten organizations now and with every new cohort we learn more about how to create change within an organization.

This week I’m sharing two of my biggest take-aways from cohort three. First up is a big one: When creating internal change, executive involvement makes a huge difference.

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Release the Thunderclap!

One part Twitter, one part Facebook, and three parts Kickstarter, with a twist of advocacy. That’s roughly the ingredient list for what goes into Thunderclap, a social media “crowdspeaking” platform launched earlier this year, and potentially a game changer for increasing the effectiveness of advocacy campaigns through social media.

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