We’re approaching the two-year anniversary of our New Media Mentors program and are proud to have now worked with 13 great organizations over four cohorts. In that time period, we’ve learned almost as much as our mentees.
One of the important things we learned after our first two cohorts was that working with digital and communications staff just wasn’t enough.
Last week the Action Network launched with the promise of providing free digital tools to progressives. The tool they launched is well designed, simple, clean and even makes functions like reporting (which are usually awful) easy to use.
But they went quite a bit further than that by really crashing some digital gates which will ultimately result in more effective activism and better digital tools for everyone.
If you work in the social change space, you’ve almost certainly heard of the Ladder of Engagement. This post walks you through the process of creating a Ladder of Engagement snapshot – essentially a report that shows where your supporters fall on the ladder right now.
Some juicy tidbits which will increase your Twitter followers, now.
The dirty little secret is that a lot of online advocacy doesn’t necessarily accomplish anything offline AND it isn’t growing your list either. So how DO you make your action more effective? Here are some online advocacy best practices to follow.
